2 min read

Reinventing Sales: Why We Built VidLab7

Fabian Beringer
Fabian Beringer
June 3, 2025

Introduction

At VidLab7, we are building the most human and most pleasant real-time sales experience in the world—powered by AI and Real-Time Avatars. This isn’t just about improving conversion rates or speeding up workflows. It’s about solving a deeper, more fundamental problem—one I’ve witnessed first-hand over the last decade building AI startups.

The Problem: Where Sales Lost Its Humanity

Somewhere along the journey to scale, we lost the human essence. Websites became forms. Sales became sequences. Customer service became chatbots.

What we gained in efficiency, we lost in presence, emotion, and trust. Technology didn’t just make things faster—it made them colder. And in sales, those human elements are essential.

What People Expect Today

Today, consumers don’t just want fast answers—they want to be understood. They expect interfaces that feel like interactions. They expect intelligence—but also empathy. They want to feel heard. And anything less is instantly forgotten.

Why We Started VidLab7

This is why we started VidLab7. Our mission is to close the human-machine gap in one of the most important areas of business—sales and revenue generation.

We are not building avatars for vanity or gimmicks. We are building foundational models that allow AI to see, hear, respond, and think like humans do—across channels, contexts, and cultures.

What We’re Building

Our Revenue Avatars don’t just reply—they understand. They don’t just automate—they connect.

They are built for real-time performance, at scale, across web, mobile, and XR. We are reimagining the interface of business—not as a dashboard or CRM screen, but as a dynamic, human-level presence that brings your product, your story, and your team to life, anywhere your buyer is.

Our Philosophy

In an age of noise, we are building signal. In a world of automations, we are restoring attention. In a market that chases clicks, we are focused on connection.

We believe the future of revenue isn’t just more data, more content, or more tools. It’s more presence. It’s more empathy. It’s more humanity—delivered in real time, powered by intelligence that knows you, hears you, and makes you feel seen. 24/7, everywhere in the journey.

This Is Not About Productivity

This is not a productivity gain. It’s a perception shift. We want every buyer to walk away not thinking “that was efficient”, but saying “that felt real.” What we are building will not only change sales—it will change expectations.

A New Category, A New Standard

We are not aiming to compete in an existing category. We are creating a new one. A category where AI is not measured by its ability to reduce headcount, but by its ability to elevate experience. Where sales isn’t just a process, but a moment of trust. Where avatars aren’t a novelty—but a necessity.

This is a call to every company that believes buyers deserve more than a sequence. It’s a signal to every founder building for the next decade—not the last. And it’s a promise to our team, partners, and investors—that VidLab7 will lead not by playing the game better, but by changing it entirely.

The Vision

We don’t want to make AI feel human. We want to build AI that is human—on our terms. And that’s just the beginning.

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